Interview with Maxime Pothier

Managing multiple promises to purchase is a much more complex process than we might think! To stand out from the crowd, Maxime explains that there are several action plans to put in place to achieve the expected results in a real estate transaction.

On the one hand, a good evaluation of your property is essential. To do so, your real estate broker will take into account several elements such as the location, the type of property, the size of the lot, etc. However, the pandemic has created a very specific real estate market; many buyers covet the Eastern Townships. As a result, the broker must adapt a pricing strategy based on the scarcity of the market. This is why it is so important to be accompanied by an experienced broker who works in the region.

On the other hand, the development of a marketing strategy is just as essential. To sell quickly, you must make sure to reach the maximum number of buyers possible. Your property will benefit from exclusive visibility and marketing.


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